In 2020, there will be 223 million esports enthusiasts in the audience, along with 272 million occasional viewers.
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Newzoo segments esports viewership into “occasional viewers” (people who watch professional esports content less than once a month) and “esports enthusiasts” (people who watch professional esports content more than once a month), which can be an important differentiation for those seeking to invest in esports given the often published viewership comparisons to traditional sports.
Source: Newzoo - 2020 Global Esports Market ReportĪccording to Newzoo’s 2020 Global Esports Market Report, the total esports audience will grow to 495.0 million people in 2020, a year-on-year growth of +11.7%. There are several reasons for this, and while creating a perfect formula for comparing individual data points would be challenging at best, we’re hopeful that this piece and the framework it provides can help the general public better understand trends in viewership data by focusing on higher level data. A lot higher.īut the reality is, when comparing viewership numbers for esports with those of traditional sports, it’s not always a perfect apples-to-apples comparison. One thing that many esports fans take note of is the viewership when compared to that of traditional sporting events. As major esports events continue to report steadily rising viewership going into 2021, the exact numbers have become increasingly important for organizations, sponsors, and the media to take note of. In particular, headlines around the viewership numbers that major events are drawing. There’s a lot of buzz around esports these days.
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